Make like a scout and be prepared

I have a client who is truly a dynamo.  She is a registered dietician who is passionate about helping others become fit and healthy.  She came to me for help BEFORE she launched her coaching business, which in and of itself illustrates her incredible forsight. So, we got to work preparing her business for launch. […]

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Buzz Worthy Blog….

According to Wired, two years ago Michael Arrington was a 35 year old former attorney and entrepreneur.  In the eyes of the media and the world, he was a "nobody".   According to the about page on his Tech Crunch Blog,  Arrington created a blog that is "dedicated to obsessively profiling and reviewing new Internet products […]

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A Really Scary Word: Consequences

A great post over at the Runner’s Lounge in Running Has Its Consequences. While the word consequences does indeed have a "bad boy" connotation, according to word smyth, the word consequences simply means: 1.    that which follows; result. 2.    the conclusion drawn from a logical argument; inference.  3.   importance or significance.        Example :an […]

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Unknown Territory: What do I do now?

A huge problem for all of us is when we enter unknown territory.  When we venture "outside" our comfort zone, we enter a place of uncertainty.  While there are some people who CRAVE the area "outside the known box," most of us prefer to live inside the confines of what is known and comfortable. Yesterday, […]

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Who are you to tell me what to do?

I got an email from a client in which I discover this client is now working with a "business development coach".   In her email she writes: My business development coach said that I shouldn’t respond to any blog that doesn’t have a Page Rank of at least 4.  He says Google robots check contact validity, […]

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Just Do It! Defeating Perfectionism as a key to success

One of the reasons I ADORE working with clients is that by working through THEIR marketing issues, I’ve found that I get insight into my own productivity issues. The most recent "affliction" I’m seeing: the perfectionist bug.  It’s an affliction with which I am VERY well acquainted. I love the idea of perfection.  I even […]

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Does your Word Press Latest Activity Box tell the whole story?

Most of my clients are boot strapping solo entrepreneurs who want their web site to act as a high voltage marketing tool and while their goal may be to change the world one small act at a time, they don’t see that they have the TIME to blog AND run a business. I recently ran […]

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Blogging Metaphor: Blogging is like Exercise

Liz Strauss has issued a Blogging Metaphor challenge on her blog.  Essential Keystrokes has joined the call with a great analogy on her blog as has Word Sell. These two blogs use blogging as food metaphors while mine talks to the other side of the coin… exercise. Yesterday, during a conversation with a client, she […]

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Blog Design: How Important Is It?

I have to admit, since I converted my web site to a blog, I’ve been feeling more than a bit sheepish about  the first impression my blog makes.   See, I’m really, really, really BUSY creating pretty blogs for my clients.  BUSTED!!! As I write that line of BS, I see what I must REALLY […]

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Is your WEBSITE is a waste of time?

Great post about When Is Blogging A Waste Of Time? 10 Nasty Examples. The first two are more than enough to weed out about 60% of the blogs I see. 1. When you publish a blog post that provides little or no value to your target audience. 2. When your blog has no clear target […]

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